'Tis the season for joy, festivities, gift-giving, shopping and, unfortunately, a rise in shoplifting. As Christmas trading approaches, many businesses are gearing up for the annual surge in genuine customers and those with a less-than-honest intention when they walk into a store. Retailers are always looking for the best way to protect their merchandise, and one of the most effective strategies is anti-theft tagging with a focus on source tagging security labels.
Today’s retailers face a fast-paced and ever-evolving retail landscape. To thrive in this type of environment, companies must prioritise security and efficiency to stay ahead of the competition. One incredibly effective way to help achieve this is by implementing source-based Electronic Article Surveillance (EAS) or Radio Frequency Identification (RFID) tagging.
It’s hard to believe the release of the very first iPhone was only 13 years ago. If you had told the average consumer fifteen years ago that in the space of little over a decade, almost the entire population of the planet would have a mobile device that could give them instant access to the internet, pay for products, stream their favourite TV shows and music, use GPS to help them navigate, take high-quality video and replace a multitude of electronic and digital products, you could very well have been considered a nut case. Only a few short years later we’ve now come to rely on this technology and take it for granted in our everyday lives. The proliferation of mobile apps and products that integrate with mobile phones has created an entirely new market of opportunity, not only for business but for marketers and advertisers too.
With Christmas inching closer with every passing week, many retailers are starting to roll out and promote a range of Christmas stock in their stores. Some of these items are high-value and are unfortunately a target for thieves and criminals. To combat theft this holiday season many retailers look towards retail security methods that can best protect stock in-store and make sure valuable merchandise isn’t the target of theft and shop stealing.
5G is gradually being rolled out in Australia over the next 12 months or so, bringing with it a range of new possibilities. With the advent of 5G we’re going to see better speeds and more security around mobile payments that previously haven’t been possible. This means a surefire uptake in people tapping their devices to exchange information and we will soon see this as a standard procedure with mobile devices across Australia.
When it comes to running a retail business there is a range of different challenges owners face from shrinkage and theft through to staff stealing product, and items being taken during transit. One of the most effective ways to monitor, reduce and alleviate these issues is through the implementation of a retail security system along with security tags and labels for your products.
If you’re a retailer in Australia you understand the difficulties and challenges retailers are facing with a plateaued economy, wages having only increased slightly over the past decade and the infiltration of online shopping taking a sizable chunk of the market. There is one area however that many businesses loathe as it’s something that strikes at the heart of their business and costs Australian retailers over $2.5 billion dollars a year ( source ). What’s worse is that shrinkage seems to be on the rise with a 16% increase over the past two years (according to respondents from The Australia and New Zealand Retail Crime Survey 2019). When combined, both customer theft (shoplifting or shop stealing) and dishonest employees (internal theft) account for just under 80% of overall theft.
If you’ve worked in any type of retail or product-based business for any period of time, it’s likely you’ve heard of or used an EAS system before. EAS stands for Electronic Article Surveillance and it’s the standard for product security in most retail outlets across Australia.
2017 has been an interesting year for RFID and NFC technology. We’ve seen it start hitting the mainstream with companies like Disney and major cruise liners using this technology in their everyday running of their businesses.
I'm a big whiskey fan. The whole process of gathering up the ice, pouring that gorgeous amber liquid into a short glass, relaxing with my feet up after a long day and letting the bite of fiery alcohol hit my throat never gets old.
It's commonplace to simply google something if you're looking for answers these days. We have the world's information at our fingertips and it's moving us towards a society that routinely looks towards technologically for answers and solutions.
For those stores with the Checkpoint brand of loss-prevention systems in Apparel, Department Stores, Discount & Warehouse, Electronics, Grocery, Hardware & DIY, Pharmacy and Specialty stores Easitag offers a totally compatible and high quality factor alternative to the Checkpoint security labels.
If you’ve been looking around for a source tagging company located in Australia, you’ve come to the right place. Easitag has been in operation for over 15 years and has a range of different source tagging labels available for all types of applications.
NFC is a relatively new player in the market when it comes to mobile communication formats. Even though the technology itself has been around since around 2002 ( source ) and only really took off as a viable technology later that decade, NFC is still relatively unknown to many consumers.
As a retailer or store owner we all want to protect the stock in our stores and we do this by putting together retail security systems, shoplifting signs, security tags and other technology that will help to keep stock from walking out the door unpaid for.
One of the reasons Easitag is so successful in the marketplace is we ensure that our customers get the best value for their money. Our philosophy is to pass on savings wherever and whenever possible and one way of doing this is through our volume production purchases.